Disclaimer: This is a sponsored post. However, all thoughts and opinions are my own.
The healthcare system and industry in this country is a complicated being. We’re dealing with Pharma, Hospitals, Consumers, Doctors, other Healthcare Professionals, Insurance, Patients, Manufacturers, and more. Needless to say, it can be confusing to figure out who to market to with your service or product.
As a digital communications professional in the healthcare industry, I understand the need to market and increase brand awareness, yet hit different entities. However, as a patient there is a different kind of frustration that comes into play. I ask you this: are patients and consumers the same thing?
Many businesses would say yes, but I don’t think a patient would do the same. I might be a consumer of the healthcare system, that is true. But I am not JUST a consumer. I’m a patient and a human being, first and foremost.
My first test for MedNexus was seeing how extensive their database of diseases and conditions is. It can be hit or miss on if a company or product has heard of Ankylosing Spondylitis, let alone provide a robust series of articles, forums, clinical trials, studies, and more. Well, that’s what you get with MedNexus.
So I say: go on, you have my attention now.
I chose to use MedNexus to search my chronic diseases: Ankylosing Spondylitis, Fibromyalgia, Chronic Fatigue Syndrome, Chronic Costochondritis, Rhinitis, Depression, and Anxiety. First off, I’m so impressed that every single one of my conditions was available to search on their database! Secondly, what sets MedNexus apart from other search engines, like the beast that is Google, is that it is directed, and clearly built, for patients. When I search for a disease, not only am I offered definitions of that disease or condition, but there is also the opportunity to read recent studies, health information articles, clinical trials, and participate in forums. The forum option especially is a huge benefit. That social support can be hard to find, or hard to relate with, when dealing with chronic diseases.
Chronic Fatigue Syndrome:
In short, I would absolutely recommend MedNexus to fellow patients, caregivers, and their loved ones. This search engine option is both specialized and vast in the same breath. It’s essential for patients to be able to self-advocate for their healthcare. Offering educational resources, clinical trials, connections to both the healthcare system and other patients is, arguably, steps ahead most other patient tools.